Chopard, a Swiss luxury watch and jewelry brand, and Zagato, an Italian car design company, compete in the Mille Miglia. The two concepts share the same concept, they both love machinery, are passionate about shape design, respect tradition, and are fascinated by competition and precision performance. Today, these commonalities are the mechanical masterpiece of Chopard, which pays tribute to the 100th anniversary of its car racing partners and close friends, the Mille Miglia Classic Chronograph Zagato 100th Anniversary Edition chronograph, carefully created by Chopard, limited Issued 100 pieces. This new timepiece features a dial decorated with Zagato’s signature lacquered red ‘Z’ pattern, a curved 42 mm stainless steel case, and a ‘bund’ leather strap in the style of a Zagato car seat. The watch is equipped with a self-winding mechanical movement certified by the Swiss Official Astronomical Observatory (COSC), which has both outstanding beauty and superb technical performance.
Mille Miglia is known as ‘the most beautiful car race in the world’ (la corsa più bella del mondo)! Because of this fate, it is bound to evoke an unusual response. Karl-Friedrich Scheufele and Andrea Zagato knew each other. Chopard Co-President Carl Frederick Schaefer is the fourth-generation heir to the Kingdom of Watches and Jewelry, founded in 1860. He is also a loyal fan and amateur of antique cars. For 31 years Chopard Has been a partner to and from the famous Mille Miglia Miles between Brescia and Rome; Andrea Zagato is the grandson of the founder of the family-owned company Zagato, which was founded in 1919, the only independent Italian car to survive The design brand is also the originator of the ‘Total Design Studio’ concept, serving automotive brands such as Porsche, Aston Martin, Lamborghini and Alfa Romeo.
The two drove their own cars and competed on the Italian country track. Based on their common passion for precision mechanics and aesthetic design, the two also established a sincere friendship between them. Chopard Chopard became the official sponsor of the Scuderia Sports Zagato team, and Zagato inspired Chopard’s design inspiration to create a limited edition of the Mille Miglia watch series. The spirit of racing witnessed the fierce competition between gentlemen and drivers during the day. After crossing the finish line, they were keen to share their own experiences. This spirit played out in the cooperation between the two sides. It’s reasonable that the two brands should be sympathetic. Watches and cars have similarities, but they have real meaning only when they resonate with one another. The key lies in careful details, exquisite machinery, elegant lines and harmonious beauty. Chopard and Zagato both know how to do this and jointly create outstanding masterpieces.
A timepiece with outstanding performance and elegance
In 2019, Chopard refused to let himself be a tribute to Zagato’s 100th anniversary with a commemorative timepiece. The main design frame was quickly selected. The 100th Anniversary Edition is a Mille Miglia watch, which will belong to the Classic Chronograph series created in 2017, with the characteristics of a dedicated timepiece for car racing, thus reflecting the traditional racing cars cherished by the two brands. spirit. Therefore, this 42mm stainless steel watch shows a distinctive retro style, and its curved design inspiration is derived from these attractive classic cars. The watch has impeccable mechanical properties and is certified by the Swiss Official Observatory Precision Chronometer (COSC), which is accurate and reliable.
Based on this excellent chronograph movement, Chopard and Zagato have designed an elegant watch, suitable for endurance enthusiasts who are fighting on the asphalt road. The details are carefully considered to make the timepiece elegant. First, Milan designer Zagato and Mille Miglia’s favorite lacquered red dial is decorated with Zagato’s initial ‘Z’ pattern. At 12 o’clock, there are two brand logos that show the pedigree of this watch, surrounded by Barton-type hour markers coated with Super-LumiNova® fluorescent coating, and the hands are also coated with Super-LumiNova® fluorescent coating, ensuring that Can be read clearly in any environment. The tachymeter scale decorated with black aluminum beveled texture enhances the sportiness of this chronograph. The necessary accessories for this car race can calculate the average speed during the race. Zagato takes full advantage of its features and has won the Mille Miglia Millennium Championship eight times out of 24 entries, setting a record!
This watch is equipped with the same color stitching Zagato car decoration style ‘bund’ strap, echoes the old car trunk straps, reminiscent of the glorious era of racing. At the time, some riders loved this type of strap design, making it easy to wear the timepiece firmly on the racing suit. At night, the ‘bund’ strap turns into an elegant black calfskin strap, decorating the gentleman’s wrist. The undulating landscape of the course was filled with the breath of ‘sweet life’, which made them enchanted, and the subtle details echoed by the Mille Miglia Classic Chronograph Zagato chronograph are enough to continue the magic of this event.
Mille Miglia Classic Chronograph Zagato 100th Anniversary Edition
100th Anniversary Edition Chronograph
Limited edition of 100 pieces
Total diameter 42.00 mm
Height 12.67 mm
Water resistance 50 meters
Steel crown with runner 7.50 mm
Polished steel bezel
Anti-glare sapphire crystal
Stainless steel button
Zagato 100th Anniversary logo on see-through case back
Automatic mechanical movement
Overall diameter 28.60 mm
Thickness 6.10 mm
Number of gems 37
28,800 vibrations / hour (4 Hz)
Power reserve 42 hours
Official Swiss Observatory Accurate Timepiece Certification (COSC)
Dial and hands:
Lacquered red dial with Zagato initial ‘Z’ pattern
12 o’clock with rhodium-plated Zagato logo and red Mille Miglia logo
At 6 o’clock and 9 o’clock, there are electroplated red circular pattern polished hour and minute counters, respectively.
Barton-type hour markers with Super-LumiNova® fluorescent coating
Faceted rhodium-plated hour and minute hands
Rhodium-plated chronograph hands
Rhodium-plated seconds hand with red tip
Minutes and seconds
Small seconds at 3 o’clock
30-minute counter at 9 o’clock
Hour counter at 6 o’clock
Calendar display window at 4:30
Strap and buckle:
Black calf leather ‘bund’ strap with tonal stitching
Stainless steel polished pin buckle
Model: 168589-3020-Stainless steel model with black calf leather ‘bund’ strap-Limited edition of 100 pieces-Available exclusively at Chopard stores and counters